Customer

One of India’s largest Credit Cards company with over 12 million active credit cards.

Business Problem

• 1 million card applications needed to be real-time credit-screened for decisioning by fuzzy matching against 90 million records including customers, reject applications and negative databases.
• Expected Turnaround time (TaT) a few milliseconds inspite of high concurrency with seasonal peaks.
• Extreme variations in names, addresses and other data. Entity resolution given variation, volume and velocity required a highly intelligent & scalable solution.
• product could resolve.

Solution

Enterprise Deduplix 2.3 In-Memory version.

• Our knowledge-services team consulted and executed – analysis based iterative approach adopting best practices and rule scenario to ensure least false positives and negatives.
• Business Continuity, Disaster Recovery, HAV adopted to ensure zero down-time.
• Risk & IT teams - goals were taken as critical success measurables.

Business Impact

Enterprise Deduplix 2.3 In-Memory version.

• 60 % increase in relevant matches over the existing system for first implementation and second upgrade resulted in further jump of 30 % over the first.
• Zero-wait time for loan officers and the IT-department for optimizing cost and, Milliseconds response for providing match result of receiving an enquiry.
• Savings of close to a million dollars annually.
• Zero-Down Time through active-active replication.
• Business Continuity, performance scalability, high accuracy ensured all round impact on client ability to manage risk, control fraud and increase the coverage of their offerings.